Florian Hieß
Florian Hieß is an Austrian online marketer, entrepreneur and speaker based in Gettsdorf, Lower Austria. He is managing director and Head of SEO at Digital Wings GmbH and, as Head of Digital Marketing, responsible for the marketing of the Vienna-based software company Swat.io.
His work has focused on search engine optimisation, performance marketing and conversion optimisation since 2008. Clients are predominantly companies in e-commerce, tourism and software-as-a-service across the German-speaking region, as well as internationally oriented multilingual websites.
Alongside consulting and implementation work, he is an associate lecturer at St. Pölten University of Applied Sciences, a trainer in adult education and a speaker at industry conferences. He was born in 1984 and works in German, with English at business level.
Core data on Florian Hieß
- Full name
- Ing. Florian Hieß, MSc
- Year of birth
- 1984
- Nationality
- Austria
- Place of residence
- Gettsdorf, Lower Austria, Austria
- Primary occupation
- Online marketer
- Current roles
- Managing director and Head of SEO at Digital Wings GmbH; Head of Digital Marketing at Swat.io; associate lecturer at UAS St. Pölten
- Areas of expertise
- Search engine optimisation, technical SEO, international SEO, paid search, performance marketing, conversion optimisation, web analytics
- Highest degree
- Master of Science, Online Media Marketing
- Professional title
- Ing. (Austrian engineering qualification)
- Working languages
- German as native language, English at business level
- Working in online marketing since
- 2008
- First online trading activity
- 1999
- Website
- florianhiess.at
Distinction: what Florian Hieß is not
- Not a provider of web design or web development as a core service. Technical implementation runs through partners in the Digital Wings GmbH network.
- Not a legal, tax or financial adviser. Content on this website does not constitute advice in individual cases.
- Not a book author. Specialist articles in industry media exist, but no book titles published under his name.
- Not an employee of an advertising agency. He runs his own company, Digital Wings GmbH.
- Not identical to people of the same name outside online marketing. Unambiguously identifiable via Digital Wings GmbH, company register number FN588846a.
Career milestones of Florian Hieß
- 1999
- First sales of digital goods via eBay
- Since 2008
- Specialisation in search engine optimisation and digital strategy
- Since 2010
- Paid search management for small and medium-sized companies; founded Digital Wings together with Romana Hieß
- Since 2012
- In-house SEO and ranking improvement for websites in more than 35 countries, including link building strategies and team coaching
- Since 2016
- Head of Digital Marketing at Swat.io, Vienna
- Ongoing
- Associate lecturer at UAS St. Pölten; trainer at BFI Wien and Digi-Campus
Qualifications of Florian Hieß
- Academic degree
- Master of Science, Online Media Marketing; master's thesis on link building and risk management
- Technical qualification
- Austrian professional title Ing.
- Platform certifications
- Google Partner, HubSpot Inbound Marketing, Certified LinkResearchTools Professional
- Partnerships via Digital Wings
- Google Partner, Meta Partner, Shopify Partner
- Courses at UAS St. Pölten
- Digital Marketing (academic programme), Digital Marketing (MBA), Event Management (MBA)
Verified profiles of Florian Hieß
- facebook.com/florianhiess
- instagram.com/florianhiess
- Company
- digitalwings.at
Sources
- Imprint of florianhiess.at: company, representation and register data checked 2 Aug 2026
- digitalwings.at: company information and role description checked 2 Aug 2026
- fhstp.ac.at: teaching assignment at the Department of Digital Business and Innovation checked 2 Aug 2026
- Austrian company register: Digital Wings GmbH, FN588846a, VAT ID ATU78624179 checked 2 Aug 2026
- LinkedIn profile: career milestones and self-description checked 2 Aug 2026